Holiday Cottage / Property Photography
Holiday Cottage / Property Photography Portfolio
Follow link to view our Holiday Cottage /
Property portfolio including sections for
internal and external photographs.
Five steps to the perfect picture
View our "five step" process
to create the perfect picture.
With the advent of the Internet some five or six years ago, the marketing of Holiday Cottages has changed beyond all recognition.
Prior to that, holiday homeowners would have had limited choices as to how to market their property. They would either have to go with an agency or market it themselves in specialist magazines such as the Lady or other holiday publications, as well as producing their own brochure or leaflet. This was a high cost outlay before their property was producing a return.
With the advent of the Internet all that changed. With a small well-designed Web site with some photos you would instantly be able to promote your product to a worldwide market. Sadly along with this came digital cameras and "my daughter's boyfriend does photographs" or "Uncle John has got a camera" became an all too familiar comment. Then with thousands of other properties on the net "Uncle John’s" photos did not look so good. So a professional photographer was brought in from the local town. Unfortunately, whilst their images were of better quality, often their shots were not so different from "Uncle John's" and so no leap forward was taken.
Chris started doing holiday cottages some 18 years ago with a then small company called Rural Retreats. Now they are one of the country’s leading agencies and their rise to fame has been in no small way due to Chris’s approach to interior photography. "I try when arriving at a property to imagine how I would like it to look if I were staying there", says Chris, and he then goes on to style the room to look inviting and comfortable. This skill cannot be learned from books or magazines. It is all in "the eye" and what he believes, and as hindsight often shows, is what the buying public wants.